French Montana is ready to push his next single off his Jungle Rules album, the well-received project that yielded him one of the songs of last summer with the Swae Lee collaboration “Unforgettable.” Now, he’s back with a new music video for the follow-up, “Famous.” Bringing a similar sense of international flavor, the visual puts French in Morocco, where he dances through village streets and hangs with the locals. The details on the day-to-day lives of those living there are really well-realized.
It’s an interesting choice for the new French Montana radio single as well, seeing as there are other tracks off of Jungle Rules that boast well-known featured artists that may have helped give the airplay entry more clout with a mainstream audience. However, clearly the record label and the rapper’s management feel like he can stand on his own after “Unforgettable” as one of hip-hop’s biggest draws.
He also stopped by Jimmy Fallon’s Tonight Show to debut the track on TV.