The Gorillaz have released ‘Humility’ feat. George Benson taken from the brand new album THE NOW NOW.
Directed by long time collaborator Jamie Hewlett the summer beachside vibe video stars Jack Black: as himself.
Along with an announcement regarding the animated band’s new fourth member. The band’s original fourth member, Murdoc, is in jail in the band’s fiction, so the role of hijinks instigator and bassist now falls to Ace, a member of the Gangreen Gang. If that name sounds familiar, well, that’s because it should. Unlike the three other members of the Gorillaz, Ace is not an original creation. Rather, he debuted in the Whoopass Stew – A Sticky Situation animated short, which begat The Powerpuff Girls series, 26 years ago.
Since then, Ace has received a bit of a visual upgrade, which is on full display in the music video for the one of the band’s new songs, “Humility.” The other Gorillaz song released today is “Lake Zurich,” though its accompanying music video is categorized as a “visualizer” and lacks the narrative and star power of “Humility.” Ace’s inclusion and origins were confirmed in the band’s newsletter.
The Gorillaz is the brain child of musician Damon Albarn and artist Jamie Hewlett. The band has gone through numerous transformations, all based on a persistent, shared fiction. The most recent narrative development has placed the band’s bassist, Murdoc, behind bars. In the band’s fiction, the bassist was framed by a shadowy figure named El Mierda, who he met during the filming of their “Strobelite” music video. Murdoc got on El Mierda’s bad side, and the crime lord framed him for smuggling.
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